Ladder
Numbers — the ladder
3 distinct arguments against one idea, from the one that introduces it to the one that assumes the rest.
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The simplicity rule
When both players' options are numbers, the position is worth the simplest number strictly between them. Not the midpoint, not the average, and the difference between "simplest" and "middle" is the entire content of the rule.
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The day a number is born
Start with a position in which neither player can move, apply one rule, and the numbers appear — but only the fractions with a power of two underneath, and only in a particular order. That order is what "simplest" means.
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Numbers avoid numbers
In a position with a number in it and anything else, the number is never the right move. That is a theorem rather than a heuristic, and it is the closest this subject comes to advice a player can carry into a real game.